In 2020, Suffolk Libraries wanted to create a new visual identity to reflect the diverse mix of community and experiences the library offers.
The ‘Spectrum’ graphic was created to encapsulate the essence of the above, to depict the wide variety of people, books and offerings the library provides up and down the area.
Designed assets included:
- Full re-vamp of library spaces using the new identity signage, external and internal include banners, welcome signs, window vinyl graphics.
- Reports and other literature
- Merchandise
- Adverts both digital and print